Football Betting Guide

Betting On Football

Football betting in the UK is big business! And it's not just in the UK but across the world as well. Total sports betting is worth an estimated £625 BILLION per year with a whopping 70% of that revenue estimated to come solely from people betting on football. During the 2018 World Cup Britons punted around £2.5 billion on Kane and co as England marched towards the semi-finals. If a home team nation does well in a major tournament then the bookies do well too!

Football isn’t just big in terms of figures, it is also big in terms of markets available to bet on. There are:

  • Match markets
  • Goalscorer markets
  • Overs markets
  • Unders markets
  • Goals markets
  • Corners Markets
  • Cards Markets
  • Half-time markets
  • Full-time markets
  • Accumulators

You can even bet on how many shots a player will have in the match!

In this example here you can see that there are 149 (yes 149!!!) different bets you could make on these games:

As the game approaches there will be even more markets added.

With all these markets, where do you start? And more importantly, how do you win?

Who Wins With Football Betting?

Well let’s get straight to the point, there is only ever one winner when it comes to gambling - and that is the bookie!

We’ve all got a friend, or know someone down the pub who shouts about scooping a 17 fold accumulator win. A win that returned thousands of pounds off a £1 bet, but what about all the losing bets you don’t really hear about? To put it simply for every one bet that someone will win, there will be many, many more people that lose. The old adage that the bookie wins every time isn’t strictly 100% accurate, but it isn’t far off. Why else would we have so many bookies today? There are literally thousands of bookies out there, aided by the boom of online betting, that has come a long way since "Intertops" became the first online bookie in 1996.

The internet didn’t only see a big increase in bookies though, it also started a new phenomenon: Online Tipsters.

Online Tipsters & How They Make Money

Tipsters are nothing new, they have been around for years, but the internet and more specifically social media has given them a huge platform to promote their services in comparison to the past.

Online betting tipsters seem to be everywhere at the moment. Log into Twitter and search for tips and you will see pages and pages of tipsters offering their top tips for that particular day. Given there are so many tipsters out there, how do you know who to trust and who to follow? Well, ultimately you first need to understand how a lot of these tipsters actually make their money. The fact of this is that most make money when you lose money!

Tipsters are often "linked" with bookies and will hide what are called “affiliate links” in their own clickable links to bookmaker sites. What all this means is that when you click through their hot tip, create an account with a bookmaker and place your bet, the tipster can then take a cut of any losses you incur whilst betting with that bookie - for life! This applies not only to their tips but anything that you decide to bet on, with percentage cuts that can be around 30% of your losses.

So, let’s think about that for a second:

For every £100 worth of bets that you lose the tipster will receive £30.

Now, look at one of the most popular “tips” that get promoted - The Challenge Bet.

Challenge bets are those bets that offer “Turn £10 into £1000” and work a bit like an accumulator bet with the slight difference that you place one bet at a time on a selection advised by the tipster. If that selection wins you then roll over the profit from the previous bet plus your stake, and bet on the next selection identified by the tipster. You continue doing this betting pattern until you meet the figure targeted. Often these type of bets are made up of around 15 selections. Now whilst some of these may well win when you look at total odds for turning £10 into £1000, it is 99-1 that it will come in! Now refer back to the fact that the tipster could pocket 30% of your losses and you can quickly see why these types of challenge bets are so heavily promoted and why they often lose.

How do people make money from betting on football then? Well whilst there are reputable tipsters out there who potentially could make you money, gambling is still as the name suggests a complete gamble. There are no sure-fire results in gambling and broadly speaking, the bookie will always win.

What if there was a way though that you could bet on football quickly and regardless of the outcome, you could make some money? Well, there is and it is called Matched Betting.

What is Matched Betting?

Matched Betting is a way of taking advantage of the hundreds of free bet offers dished out by bookies. Although it has betting in the name there is no real gambling involved as, unlike normal betting, we cover all possible outcomes of an event. This means regardless of the result we can make profit and turn those free bets into real cash!

Keen to Get Involved?

The great news is you don’t need to be a sports fan or betting fanatic to sign up and use Profit Accumulator. Many of our members are not sports fans and had never placed a bet in their lives but that doesn’t stop them from making some tax-free cash.

For more info on what matched betting is, check out these articles:

For more info on what matched betting is, check out these articles: