The best betting sites for Matched Betting


12 Jun 2020

Updated: 23 Nov 2023

As you gain more experience with Matched Betting you will eventually start to transition from doing signup offers to reload offers.

Those in this transition phase often ask us for a list of betting sites which are the most profitable in terms of Matched Betting reload offers.

This isn’t always the easiest question to answer, because although a few bookmakers always stand out every year, no matter what, others can chop and change a bit.

For example in 2017, when we recorded a total of £17,691 in available profit from guaranteed profit reload offers, for those following our £1000 per Month Thread in our Matched Betting Forum, Ladbrokes stood out as a top bookie for reloads. For 2019 and 2020 so far though they’ve been quite disappointing!

Which bookmakers do we think are the best for existing customer offers right now?

Our top bookmaker for matched betting reloads:


Bet365 have consistently held this top spot for several years now. One of the best reload offers they do, that can make us a quick £35+ profit, is their Bet £50 Get £50 Free In-play offer. In 2019 they ran this offer at least 12 times which equated to £420 in profit for those of us receiving the offer. During the beginning of 2020 (before you-know-what happened!) they’d already run the offer 4 times – which funnily enough would have made you enough to exactly cover the cost of our discounted annual membership at £140! (Currently available for a limited time only!). With the German Bundesliga, La Liga and the Premier League all starting to return now we have high hopes Bet365 will be running this offer again very soon.

Their other awesome football offer they do that is a well-known matched betting favourite - the 2up early payout offer. This offer alone literally makes our members thousands in profits a year. Members who have built up their matched betting bankroll can really make some exceptional profits from this offer by using large stake amounts of £100 or more as well. All it takes is that one game to come in every now and again, such as the La Liga game between Villarreal and Barcelona last year, and they’re laughing all the way to the bank.

Finally, the other very popular reload offer Bet365 do is their horse-racing refund offer on featured races and ITV races. They offer a £50 risk-free bet in the next race when your horse finishes first at odds of 5.0 (4/1) or higher. If you’re thinking of doing this offer we strongly advise to read our special Bet365 horse racing refund guide first – especially if you want to keep your Bet365 account long-term!

If there is any single bookmaker account you need to look after it’s this one. If you haven’t already we’d recommend reading ‘Keeping your matched betting accounts healthy’ for some good insights and ways to help prevent your accounts being gubbed for as long as possible.

Our 3 next best bookmakers for Matched Betting Reload Offers

1) Paddy Power

Paddy Power, even throughout the last few months when we’ve had a lack of sport to bet on, have somehow maintained a good stream of decent reload offers for us to take advantage of.

They have a really good weekly bet club offer of Bet 5 x £10 and get a £10 free bet and a price boost. This is worth at least £4 in value every week (and often more) – which is £208 a year. This bet club is so easy to do as well as you often end up completing it without even thinking about it when you are doing other reload offers and price boosts!

Apart from some awesome price boosts that we can instantly profit from, most often on football accumulators, Paddy Power regularly run both horse racing ‘Money Back As a Free Bet’ offers if you lose or if something specific happens in a game or race. A good example is their money back if your horse finishes 2nd, 3rd or 4th or money back if a specific player scores a goal in a game. Although these are potential profit offers we often get very good returns on them with roughly, on average 1 in every 4 to 5 coming in. As Paddy Power run these offers so frequently you can look to make another £200 in profit a year from these offers too.

2) Sky Bet

If you really look after your Sky Bet account it can be very worthwhile as they will often send you private Bet and Get offers, boosts and similar.

In ‘normal times’ their price boosts, particularly the Saturday Soccer Special boost, can be very profitable for us. So too can their horse racing ‘money back as cash’ special – which we are hoping will return in earnest soon.

On top of all these they also have a great weekly bet club offer of Bet £25 and Get a £5 free bet. As with Paddy Power this weekly bet club offer is often simple to do as you often complete it as you go about doing other offers and placing mug bets anyway. With a minimum value of £2 (and often more) from this weekly club offer, that’s another £100+ in profit to be had each year with very little effort.

Sky Bet also have some really good casino reload offers for us to take advantage of on top of all their sport offers too.

3) Coral

Coral have been another strong and consistent bookmaker for matched betting reload offers for several years now. Although some may argue they’re not quite as good as they used to be, especially since they dropped their weekly bet club, they are still well-known for pumping out some very good offers for us.

Recently for example they’ve been running a £10 risk-free offer on horse racing as well as a Bet £15 in-play and get a £5 free bet offer. Combined with frequent price boosts these offers are all easy for us to take advantage of and make decent profits from.

Bookmakers below the best 3 which still deserve an honourable mention

  • BetFred
  • Betfair
  • William Hill
  • Betway
  • Unibet
  • Sporting Bet

With Bet365, Paddy Power, Sky Bet and Coral these would be the accounts we’d really recommend looking after at the moment if you want to make good long-term profits from Matched Betting. Don’t completely forget about other bookmakers altogether though as sometimes they can surprise you.

Interested in Getting Started Matched Betting?

You can start learning for free with our free trial and make your first profits.

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Alternatively, upgrade to our Platinum Membership here.
You can easily make the cost of your membership back within an hour or so once you get the hang of things. Talk about value for money!

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